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In my view, delivering outcomes is IoT’s killer app. It requires the IoT platform, its technical underpinning, and the IoT ecosystem, its business underpinning, to come together in just the right way. In this episode of the IoT Business Show, I share with you three lessons from the ICIP Strategy & Digital Transformation course. The first is an overview of outcomes, also one of the major drivers of every IoT strategy. Then a digital transformation lesson on marketing and finally, an important methodology that should always be employed when starting an IoT offering – Design-Sell-Build.

Read the rest of the show analysis notes including the transcripts at http://bit.ly/IoTPodcast99notes

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Direct download: new_internet_of_things_business_podcast_order39.mp3
Category:general -- posted at: 12:00pm PDT